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Stripping down to your birthday suit and letting those images "leak" might get you a few million new fans- just ask any of the Hollywood types who went from B status to A after raunchy photos went viral.  However, this tactic proves fleeting and not what I'm telling you to do :)

Writers need exposure.  In order to accomplish this and gain a following, you need to expose yourself.

Who is going to read your work?  You should have a clear idea of who your audience is and what they look like as far as tastes, style, and demographics like age and hobbies.  Your audience might be like you in many ways; they may have the same reading list, social status and education.  Whoever your reader is, you need to find them and bring your writing to their awareness.  It is true that many readers find favorite authors by searching for them, but most fans of a writer found them by stumbling upon them.

**Go where your audience goes.**

If your subject is Costochondritis in Teenagers you want to find where your readers are already hanging out, and in this case- their parents as well, as the parents are the ones who decide medical treatment for their offspring.  Join forums where people discuss the disease and treatment.  Comment on posts- you already wrote about it so you can offer a lot of advice and support.  Do not sell your work directly from your comment posts! That is against most forum TOS and will get your account banned.  And even when it's not, linking directly to what you are selling right there in your comments is pushy and unsavory.  If you post well written, helpful advice, the audience will see you as an expert and click to view your profile.  That is where you will have a link to your work.

If you write about high fashion for dogs, go where your audience is already spending their time.  Join groups and forums for small dog lovers and answer questions, offer advice on brands that hold up well for active critters, and get to know everyone.  They are your future customers, after all.  

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By exposing yourself and putting yourself out there where your audience hangs out, you will accomplish several things.  You will learn what their wants and needs are which will help you with topics for future books and articles, you will grow your audience organically because you are all there for the same purpose as like-minded souls, and you will gain loyal followers who will help grow your reach by sharing your work to their social networks.

### Today's Challenge

If you haven't already, take some time to define your audience.  Who are they?  What do they like?  What do they need?  Get specific- age, financial demographics, education, family status, etc.  The clearer you are with this step the easier it will be to market your work and expose yourself in the correct places.  Then decide what you offer- what questions do you answer or advice can you give?  What do you have that they need?

Now that you have defined your reader, figure out where they gather.  Then make your presence known.

Make yourself valuable and position yourself as an authority.
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Images via Pixabay and Creative Commons


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**Be a Better Writer in Just One Month!  Join the 31 Day Writing Challenge to transform your writing and your life!**

[Day 1](https://steemit.com/writing/@arbitrarykitten/31-day-writing-challenge-day-1-the-truth-about-writing-time) The Truth About Making Time For Writing
[Day 2](https://steemit.com/writing/@arbitrarykitten/31-day-writing-challenge-day-2-how-to-find-ideas-from-your-life) How to Incorporate Ideas From Life in Your Writing
[Day 3](https://steemit.com/writing/@arbitrarykitten/master-the-art-of-captivating-your-readers-31-day-writing-challenge-day-3) Master the Art of Captivating Your Readers
[Day 4](https://steemit.com/steemit/@arbitrarykitten/how-to-eliminate-distractions-transform-your-blog-with-31-day-writing-challenge-day-4) Banishing Distractions
[Day 5](https://steemit.com/steemit/@arbitrarykitten/getting-your-writing-noticed-for-free-day-5-of-the-31-day-writing-transformation) Get Your Writing Noticed!
[Day 6](https://steemit.com/writing/@arbitrarykitten/morning-pages-are-your-key-for-ideas-and-creativity-day-6-of-31-days-writing-challenge) The Importance of Morning Pages
[Day 7](https://steemit.com/steemit/@arbitrarykitten/why-you-should-write-even-if-you-re-not-a-writer-day-6-of-the-31-day-writing-challenge) Why You Should Write Even if You're Not a Writer
[Day 8](https://steemit.com/writing/@arbitrarykitten/how-to-personify-an-object-transform-your-writing-day-8) How to Personify an Object
[Day 9](https://steemit.com/steemiteducation/@arbitrarykitten/how-to-use-writing-prompts-right-day-9-of-the-total-writer-transformation) How to Use Writing Prompts to Improve Your Skills
[Day 10](https://steemit.com/steemiteducation/@arbitrarykitten/why-you-need-an-email-list-and-the-super-easy-way-to-do-it-day-10-of-transform-your-writing) Why You Need an Email List
[Day 11](https://steemit.com/steemiteducation/@arbitrarykitten/there-is-a-best-time-to-write-day-11-of-31-day-writing-transformation) There **is** a Best Time to Write!
[Day 12](https://steemit.com/steemiteducation/@arbitrarykitten/your-future-path-day-12-of-total-writer-transformation) Your Future Path
[Day 13](https://steemit.com/steemiteducation/@arbitrarykitten/do-you-know-how-to-eat-an-elephant-day-31-of-the-total-writer-transformation) Do You Know How to Eat an Elephant?
[Day 14](https://steemit.com/writing/@arbitrarykitten/soliloquy-speaking-bring-depth-to-your-characters-day-14-of-the-total-writer-transformation) Soliloquy Speaking: Bring Depth to Your Characters
[Day 15](https://steemit.com/steemiteducation/@arbitrarykitten/red-string-day-15-of-the-total-writer-transformation) The Red String- You and Your Readers are Connected
[Day 16](https://steemit.com/steemit/@arbitrarykitten/pardon-me-what-did-you-say-day-16-of-the-total-writer-transformation) Pardon Me, What Did You Say?
[Day 17](https://steemit.com/writing/@arbitrarykitten/make-dialogue-work-for-you-day-17-of-the-total-writer-transformation) Make Dialogue Work For You
[Day 18](https://steemit.com/writing/@arbitrarykitten/actions-speak-loudly-day-18-of-the-total-writer-transformation) Actions Speak
[Day 19](https://steemit.com/steemiteducation/@arbitrarykitten/how-many-dots-till-you-re-connected-day-19-of-the-total-writer-transformation) Connect the Dots
[Day 20](https://steemit.com/writing/@arbitrarykitten/begin-with-the-end-day-20-of-the-total-writer-transformation) Begin with the End
[Day 21](https://steemit.com/writing/@arbitrarykitten/you-don-t-need-the-money-day-21-of-the-total-writer-transformation) You Don't Need the Money!
[Day 22](https://steemit.com/steemiteducation/@arbitrarykitten/a-lesson-for-writers-from-kurt-vonnegut-day-22-of-the-total-writer-transformation) Lessons for Writers from Kurt Vonnegut
[Day 23](https://steemit.com/steemiteducation/@arbitrarykitten/from-mundane-to-marvelous-day-23-of-the-total-writer-transformation) from Mundane to Marvelous
<br>

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