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To Vote Up or to Not Vote Up? Confronting Truth About Our Human Mind Behind Decision-Making on Steemit – A Behavioural Economics Approach by chrisadventures

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· @chrisadventures · (edited)
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To Vote Up or to Not Vote Up? Confronting Truth About Our Human Mind Behind Decision-Making on Steemit – A Behavioural Economics Approach
<h3><img src="https://scontent-amt2-1.xx.fbcdn.net/v/t1.0-9/13912877_1230078657036227_9051404957799493748_n.jpg?oh=18da999fcc543f8d13e0d414605439f4&amp;oe=585107A3" /><br />
You might believe you’re different and unique, a special human, different than the rest of the society. It's true in a way, we’re all different, but believe me, in many things we are still the same old docile human beings we were used to be! In our nature, we’re self-focused and emotional individuals focusing on what we believe to be the best for ourselves in life.  That has eventually always been the best way for us as humans to survive, isn't it? How do you make your decisions on Steemit, is your vote-up always based on a well-supported intention or is it based on your human intuition? Behavioural Economics connects the way we think with certain decisions we make in life. It can be used to explain not only the economic decisions, but any decision we make… My name is Chris, a dutch student Economics and Policy and today I will contribute by giving you some confronting insights in the human mind underlying YOUR BEHAVIOUR!  </h3>
<h2><strong>Indonesian Fishermen: fishing rod or dynamite? </strong> </h2>
<p>During my bachelor thesis, I’ve focused on the decision-making of Indonesian fishermen whether to use dynamite fishing or to contribute to the community by using sustainable fishing methods instead. Dynamite fishing is way more profitable but results into long-term economic and biological problems in the community. Coral reef degradation, decreasing fish stocks and the loss of tourist potential have long-term impacts on incomes of local inhabitants.  Sustainable fishing on the other side, could be an optimal solution to the community (long-term sustainable incomes and environment), but this is not the best for the individual (dynamite fishing is way more profitable). A lot of fishers still use dynamite fishing and I wanted to find out what human reasoning underlies their decision to do so. </p>
<p><img src="https://scontent-amt2-1.xx.fbcdn.net/v/t1.0-9/13925270_1230056900371736_2385183473960025134_n.jpg?oh=e45a80e0749ebd8a322aca6be6043198&amp;oe=581B47CB" /></p>
<p>My main findings were that Indonesian fishermen base their decision on:</p>
<p>1. The fishing methods used by <strong>other fishermen </strong>in the community: </p>
<blockquote><em>&quot;if others would contribute, so would I, but if nobody stops dynamite fishing, I won’t either because I  will still suffer the the community's economic and biological problems (minus happiness and minus incomes). Also, I will have a lower income because when I'd the less efficient sustainable fishing method.&quot;</em></blockquote>
<p>2. The <strong>expected pay-off</strong> from a certain fishing method: there’s a threshold between sustainability and contributing to the community (increase happiness and satisfaction) and the money to give up.<br />
<br />
3. <strong>Happiness and satisfaction </strong>they expect to get from their decision (fishing method): the personal value of the environment, satisfaction from being loyal to the community and pain or happiness from income loss/gains.<br />
<br />
And most of us are like these fishermen. We believe money does make us happy because it allows us to feed ourselves, buy nice house or do fun activities. We’re utility and profit-maximizing individuals and our decisions often depend on what we believe to make us feel happy and satisfied. <em>Which of these two is focuses is emphasized by you?</em> </p>
<h2><strong>To Vote Up or to Not Vote Up?</strong></h2>
<p>In this post, I’ll focus on the decision you daily face on Steemit. The decision to: 1. vote up or 2. not vote up. In our “normal life”, our decisions are often limited by money. On Steemit, we’re limited by the amount of time and effective votes: our votes temporarily lose power (and potential payoff) as we keep voting up in a short time.</p>
<h2><strong>Utility Theory - Utility or Profit?</strong></h2>
<p>The Utility Theory states that people are self-focused beings that seek their way to maximize the utility (happiness) that follows from the decisions they make. Even when we give someone a compliment, contribute by doing volunteer work or give someone a present because it’s his or her birthday, we expect a certain payoff. We often do this because we might feel bad if we don’t or we expect to be appreciated if we do so. Our decisions are based on utility from satisfaction, feelings of happiness and appreciation. It makes you feel better and increases your utility.</p>
<p>Do you believe your voting is based on your utility- or profit-maximizing mind? I wonder, have you ever voted up a post with over 500 up-votes without even reading it? I believe you did. We often intend to follow the group as our human instinct tells us to be part of the group. But how do you feel about it? Does giving that 800th vote result into happiness and satisfaction or is it purely based on intuition and your profit-maximizing mind? Wouldn’t you feel a lot better if you vote up a post basing your decision on the quality, effort and support to newcomers? I’m not saying that popular posts aren’t qualitative, I actually believe they are, but I do believe that many upvotes still lack supported underlying reasons. Our profit-maximizing mind might still be predominant.  </p>
<p><img src="https://scontent-amt2-1.xx.fbcdn.net/v/t1.0-9/13901446_1230065657037527_6529456643968370157_n.jpg?oh=2bd358b0fc0be50dfde675663eb6e595&amp;oe=581D564C" /></p>
<h2><strong>Money is happiness?</strong></h2>
<p>Strongly related to utility, is that profit-maximizing mind. We believe ourselves to be happier with an higher profit. Money is happiness! Yeah right.... The Game Theory approaches decision-making as a game where your decisions are based on your expected payoff and that expected payoff is based on your expectations of what others will do. And if we approach the upvote/not-upvote case from a very economic profit-maximizing perspective, you logically base the expected actions of other Steemers on:<br />
1. The <strong>cash rewards of previous posts </strong>of this author (the author's popularity)<br />
2. Whether other people will <strong>enjoy reading</strong> this post (blog post quality)<br />
3. The <strong>current amount of upvotes </strong>on the post. In case more people have upvoted before you: low payoff<br />
<br />
Unconsciously your profit-maximizing mind might be confronted with the following Game Theory payoff-matrix:<br />
 <br />
<img src="https://scontent-amt2-1.xx.fbcdn.net/v/t1.0-9/13962624_1230056167038476_3020652360356435844_n.jpg?oh=ab8e3ea095f72537bccd6506d7a36886&amp;oe=58565FC5" /></p>
<p>Seen from the profit-maximizing Game Theoretical perspective, our dominant strategies are the marked ones in the pay-off matrix. When profit-maximizing, we mainly focus on ending up in the situation where others vote up and you will too, whether it's quality or not, profit is still prioritized in this case. We also end up in situations where we don't vote up because we think others won't. We don't want to spend our votes on posts that won't generate profit, right?</p>
<h2><strong>Conclusion</strong></h2>
<p>These theories provide statements and assumptions to explain our human behaviour. It also explains why our community is a reflection of today’s human society. The Utility theory provides insights  on how we tend to make decisions taken our economic rationality and the emotional utility-maximizing mind into account to. Acknowledging this information, should we change our behaviour? That’s dependent on you! What makes you happy? Is your main goal to make money or to make this Community valuable and take the profit for granted? Are you basing the blogs you read and the votes you 'spend' on the quality and entertainment of posts or do you simply stick to the trending posts and follow the rest of the Steemit Community? I believe these are things we should question ourselves. Are you the Indonesian dynamite fisher focusing on individual profits or the sustainable fisher who focuses on what's good for everyone and the the long-term situation of the community? That choice is up to you!</p>
<h1><em>I’m wondering, where do you believe your decisions are based on?</em> <em>Discussion time! </em> </h1>
<p>Also check out previous related blog posts:<br />
<strong>Future of The Steemit Society, Will Steemit Become a Worse or Better Reflection of Today's World Society? </strong><a href="https://steemit.com/steemit/@chrisadventures/future-of-the-steemit-society-will-steemit-be-a-worse-or-better-reflection-of-today-s-world-society"><strong>Click here</strong></a><strong><br />
The Growing Pile of Stinky Steemshit: How to not contribute to that! [STEEMSHIT EXCLUSIVE] </strong><a href="https://steemit.com/steemit/@chrisadventures/the-growing-pile-of-stinky-steemshit-how-to-not-contribute-to-that-steemshit-exclusive"><strong>Click here</strong></a></p>
<p>If you think this post was interesting, support me and let me know! <br />
#decision-science #psychology #steemit #steem #life<br />
</p>
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@dragonslayer109 ·
https://steemit.com/life/@dragonslayer109/3zasdk-daily-pick-of-hidden-gems-22 here is where i will be featuring your post
👍  ,
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@chrisadventures ·
Amazing, that's appreciated! Thank you @dragonslayer109 ;)!
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@funkywanderer · (edited)
The problem right now is that there's a flood of new membership daily with people trying it out with no speculation capital behind them and their account has 25 rank and 3 STEEM POWER.  Until they start interacting with established people, or write something really compelling to get some attention OR import and convert some bitcoin into STEEM POWER then they need to do a lot of minnow work to grow. I think either the whales should be more active to allow the trickle down of steem or people need to bring more than just their aspiration to this crypto community and maybe put some buck behind their clicks, or put their brains behind their posts, either will bring eventual returns. 

I think the concept of how steem is made is still fuzzy to the newbs to they are trying everything and some get noticed, and others only attract the attention of the minnows.

I've only been here a couple days and I see the value here, just need time to grow. I think the main thing is to keep your integrity and composure as you figure out how to be a good contributor of stories or comment on other's posts that gets a conversation going which brings attention to that good post you just steemed up.
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@chrisadventures ·
Of course, I believe it's important to put your brains behind your work but I'm pretty sure that's not enough nowadays. Your post isn't noticed as long as there's no high amount of upvotes/money on your account. There's just a small group of users in the trending lists .. Being befriended with a whale makes you a good potential celebrity on Steemit. Whether these posts are full of quality stuff... I doubt about it. It's something we should take into account...
👍  
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@funkywanderer · (edited)
I agree, the whales have too much clout compared to the minnows, but give it a month and the latest batch of minnows will get a bit of steem going and provided they don't squander their rewards and re-invest it into steem power indicating their dedication for the long term, they will build bit by bit and over a month they can go from the 3 STEEM POWER that comes free with signup to potentially multiples. It's not a get rich quick scheme, it's a participation game that will become balanced the more time goes on. The whales are early adopters and developers, they got their rewards for early participation. We are what? 3 months in, imagine where the minnows of today will be in 3 months...?!
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@leksimus · (edited)
@dantheman has two last articles on that matter. It will help along of distribution of rewards evenly, but at the moment new content and users hardly get recognition. You are lucky if @dragonslayer109 finds you and brings value to your post through his hidden gems, but even that won't you will be recognized. Scalability will be extremely hard since it is already very hard to go through new content and find gems. Rewards now are shared mainly to already established users.
👍  
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@chrisadventures ·
That's so true about the already established users. It's difficult to get through now that the community is growing. Having a good whale friend would honestly be effective as one cash vote by him or her could help your post become trending and more will follow.
👍  
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@hipsterjesus ·
People seem to think steemit is some kind of cash cow. Seems a tad too optimistic to me
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@leksimus · (edited)
I've been here for a month and this is my story. I was reading through a ton of new stuff and honestly contributed to post that I felt have value and voted on posts that are good, most of the time those post wouldn't receive enough praise. Yesterday I was voting on new stuff that had money on it and had much more success. 
Truth is that as a small user to squeeze at least meaningless profit you have to vote on stuff with money in let's say the first hour.  

The problem is in money incentive to vote and for posting if it was only creation platform this would be a much nicer place.

In my month on steemit I wrote only one blog post and more than 200 comments, and for my honest contribution I was awarded once by @dantheman and followed by 20 followers with 120$ on a post that earned 0.5$  and second time two or 3 days ago for 6$ by few people for sharing a story like this. I also receive small portions of $ by sharing my thoughts on posts by good authors that read and vote on their comments.

The promise of better curation rewards by delegating vests by @dantheman brings hope, but as your commentators (@maynard) above said thing will again be gamed for profit in a first place and not for quality in first place. That is just how people work. Of course, there are exceptions  to this but a majority of us want to get rich.​​
Edit: I forgot to mention I was awared 20 SD by @steemship in contest where he promised to give those to comments that liked the best for also sharing my story.
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@chrisadventures ·
I fully agree with your response, but I don't know how to think about it. If money attracts money Steemit is not achieving its full potential of generating valuable information. It's more about expectations based on reputation and previous post popularity. 

In the end people might to do it for the money but I don't know whether that should be the goal. I believe it should be taken for granted but that's pretty difficult. I don't know whether that would ever change!:P
👍  
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@leksimus · (edited)
I don't use social networks, but I came here because I was researching cryptocurrencies and wanted to become the owner of one. This platform made me an owner of 30$ of ETH and 30$ of BTC, along with currently 100$ of STEEM POWER. Idk why I signed  but I believe main motivation was money promise. Although I'm doing my best to help and bring community values I think the main motivation is still money. 
I believe that greed is one of the core parts of humans evolution and that made human evolve to this stage. Book Selfish gene explains evolution and we have selfishness it ourselves along with a drive to survive. We try to be more spiritual but our nature makes us fight for ourselves. 
Furthermore, I believe that this social platform as everything today is just showing a state at which humanity is, since it also reflects same "negative" values as everything else does. 
Good thing is that people are bringing good values in the world but they will be as hard to get as they are always since society is all about popularity as you mentioned above and not about being best we can. Great things​ and values are hard to find and always will be in a way hidden.
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@maynard ·
Hi Chris,

You compare Indonesian fishing practices with voting here on Steemit. Interpret this comparison through Utility Theory (a utilitarian analysis). And conclude that steam voting can be understood through a profit maximization matrix. I think that fairly describes your argument. 

I'm not so sure the two compare. For one, Indonesian fishermen face a declining bounty through overuse - or abuse - of their seas. This can be seen as a [Tragedy of the Commons](https://en.wikipedia.org/wiki/Tragedy_of_the_commons) problem, where a few game a shared resource to take more than their fair share - thereby destroying it for all. In a pure free market, the incentive is for individuals to maximize utility of that resource regardless of its sustainable use or the needs of others. It eschews collective action.  

But if enough people organize to impose a regulatory system on use - with penalties for misuse - then resources can be shared and allotted per the institutional goals of the group. Not necessarily by equal share - though that's possible too. But certainly in a way to prevent Tragedy. 

 So the question is, how is this similar - or dissimilar - to Steamit voting? Are the two comparable?

Well, every member has a vote. But some votes are more equal than  others. This is determined by a Steam Power metric. Those with Power can influence notoriety and placement of a submission more than others. But is it a zero sum game? 

And that's the crucial question. A Tragedy of the Commons is built on the premise of a zero sum game imposing competition to the depletion of a limited resource. But votes aren't a limited resource. And use of Steam Power isn't really zero sum.

Steam is much more like an imposed regulatory system managed by an automated system. Which doesn't mean it can't be gamed. Just as all regulatory systems can be. But given its structure, does mean outcomes should be more transparent than most bureaucratic systems run purely by people.
👍  ,
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vote details (2)
@chrisadventures ·
Hey @maynard, thanks for your reply! The comparison between the two situations was focused on whether an individual chooses for himself or for the community. We often intend to be self-focused and so we focus on our individual profits instead of our contribution to the community and to others. 

But yep, you are right! We're not struggling with a Tragedy of the Commons problem on Steemit! Our votes aren't running out like the ocean's resources do. Anyways, we are individuals with the choice to focus on our profits or to focus on utility and other people. That's the same for fishermen, the focus on what others will do will help them estimate their expected income over years and the choice whether not to is dependent on utility factors like their own valuation of the community, the environment and other people. 

And so should we think about whether we would spend our votes on our own profit or on the community and other people. We are limited in votes as our voting power decreases the more we do vote. Otherwise we could simply vote up every post on Steemit  :-)
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@maynard · (edited)
I think the developers would argue that those who vote up a story early which later gains significant popularity deserve 'good curation recognition'. That is, they got it right in predicting what others wanted to read. But as you point out in another comment, that doesn't mean an overlooked submission lacks quality. It merely means it lacked popularity. And given the Steam Power system, popularity isn't necessarily a function of votes - but is also influenced by the powerful influencers.

I think you've missed my point in bringing up a Tragedy of the Commons. Because it goes to the heart of why I think the comparison in this article is problematic. Regardless, it's well done. And I enjoyed reading it.
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@oldtimer ·
$0.15
When more users start to think about long term benefits for all of us and not just about quick money for themselves ,things will start to go upward for sure. Just be patient.
👍  
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vote details (1)
@chrisadventures ·
$0.16
I totally agree, I believe you understood my message @oldtimer :)!
👍  
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vote details (1)
@runridefly ·
I'm here to write about my life, things I've achieved, my failures and my present life.   I dont know much about the currency so maybe in time, i will understand it enough to profit from it.  Best wishes.
👍  ,
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vote details (2)
@chrisadventures ·
That's e a good contribution you can give to the community! It's a good thing to learn from each other's successes and failures:-)
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@strangerarray ·
Your point #1:

> "fishing methods used by other fishermen in the community"

Is a classic example of an persuasion factor that is discussed in the book [*Influence*](https://www.amazon.com/dp/0205609996/ref=pd_lpo_sbs_dp_ss_3?pf_rd_p=1944687582&pf_rd_s=lpo-top-stripe-1&pf_rd_t=201&pf_rd_i=006124189X&pf_rd_m=ATVPDKIKX0DER&pf_rd_r=T0Q6WE3080VNQPAVQV93) by Robert B. Cialdini.

I discuss this book as part of [my persuasion series post](https://steemit.com/writing/@strangerarray/can-you-resist-persuasion-tactics-you-shouldn-t-read-this-but-probably-will-anyways-part-1-of-2).

@chrisadventures I appreciate your insight on the Game Theory payoff-matrix and it helps clarify what I have been thinking about my up vote behavior.
👍  
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vote details (1)
@chrisadventures ·
I'm happy to hear it's clarifying! I've checked your post about persuasion series! Looks interesting for sure. Group behaviour and do what is considered to be "correct", it's something we all do. Whether it's for the best... I don't know, but it definitely is behaviour we all seem to be repeating over and over, especially on Steemit!;-)
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@vegascomic ·
Much of the voting I do is to encourage contributors that are posting in topics that might not get a lot of attention.  I hope to publish my work here and benefit from the effort and this content might not be in the hottest categories…I hope though to affect that based on what I write and illustrate.

I suppose I’m the pole fisherman at heart, but I did wait till this post reached 30 minutes before commenting and voting.  In that respect, I do have a few sticks of dynamite in the boat.
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@chrisadventures ·
Haha the pole fishermen at heart, well spoken. Anyways, it can be a good thing to contribute to those authors which are less "popular"! And you don't have to write you articles withing the hottest categories. It's important to focus on the topics you like, a good way to contribute:-)!
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@vegascomic ·
It'll take time, but eventually, all topics of relevance will be covered on steemit.  Then it'll become a serious content distribution network for everyone to go and get information.
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