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**Introduction**
Blockchain has entered our lives for good 10 years since the bitcoin and with the onset of Ethereum decentralized applications have made a massive impact on all major global industries. What made blockchain so special was its ability to transact money or valuable assets in a decentralized fashion, eliminating the middlemen and the heavy transaction costs. Being decentralized, everyone has a verified version of asset transaction data which can be traced back to the very first transaction and thus your assets and your inputs to the blockchain always remain etched to your wallet key.
**What is Wemark?**
Wemark is a blockchain based marketplace for digital content wherein the content producers can share/sell their work without any fear of losing their rights on the content. Some data when uploaded to the blockchain, is there forever and cannot be corrupted by any means. So, when users will upload their content on Wemark, the platform will see to it that the content and the content provider are linked via the blockchain, thus ensuring them an immutable authority and claim over their content.
**Stock agencies problem.**
During initial phases, Wemark will concentrate on *stock photography.* Stock photography is one of the most centralized systems in the online industry and as of now all the 'on sale' photographic content online is owned to up to 85% of the revenue by these stock photography agencies. This leaves the hard work and the efforts of the content providers to be only rewarded with 15% of their actual worth. Such division in money means that agencies sell the content at higher than the actual producer's price which is an extra and an extremely exorbitant cost that customers have to cover.
This is the system that the Wemark, with the help of blockchain, aims to revolutionize. With the Wemark platform, the content producers will have 100% right and claim their content and will be rewarded with 100% of all their content's revenue. This ultimately means that people like me and you will have to pay an exceedingly minor price in comparison to what we were paying and can be ensured that all of it goes to the right person.
**Features of the platform**
- Ensures an immutable control over your content.
- All the transactions on the platform happen in a ***transparent manner*** on the blockchain. And the developers have seen to it that the transactions/payments can be automated and made as swift as possible.
- The platform will have a referral policy wherein the existing users can easily earn tokens by referring the tokens to others.
- The platform will use smart contracts and the incomparable blockchain security to conduct transactions and exchange of assets, so users can rest assured of the security of the payments made.
**Wemark ICO and token details**
The Wemark ICO starts on 24th July 2018, and will last until 7th of August, 2018.
*ICO details*
*Token:* WMK
*Price:* 1 WMK = 0.2 USD
Accepting currencies: ETH
Soft cap: $1,500,000
Hard cap: $8,000,000
**Conclusion**
Wemark is already up and running, with over 40k photos and 3000 content providers. The platform is simple and users can simply sign up on the patform, complete the required KYC and start selling content after getting it approved over the platform.
Given the fact that stock agencies claim up to 85% of the content revenue, there seems an immense need to remove these middlemen agencies from the system. Wemark thus, aims to revolutionise the digital content marketplace.
One of the foremost and the most important feature of the blockchain technology was removal of the intermediaries and Wemark aims to use this feature to its fullest by linking the content producers directly to their customers and thus benefitiing all the parties in the system. It can be assured that Wemark, if brought up properly can have massive impact on the digital content marketplace.
**Website** - <https://www.wemark.com/>
**Whitepaper** - <https://www.wemark.com/whitepaper.pdf>
**ANN** - <https://bitcointalk.org/index.php?topic=3293253.0>
**Telegram** - <https://t.me/wemark>
**Published by** - coineaglebt
**Profile** - <https://bitcointalk.org/index.php?action=profile;u=1936073>
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