Building up of wealth is not at all an easy task. You need a lot of planning and plotting for your wealth management. You do not need to be investment expert but need the right decision and guidance for the investment and management. Focusing on the world economic growth and current events it is essential to invest our finance in the right platform. The present scenario is reshaping the wealth industry in the way that it demands more accuracy and efficiency in the work. The transformation in the new investors is giving opportunities to the explosion of data, the rise of digital generations and the robo-advisors. To remain in the competitive market of wealth management the tech-forward brands are coming with captivating offers involved in modern as well as traditional wealth management programs.
The favorable scenario of the finance market has integrated poor financial knowledge of the customers which allowed to generate and maintain inefficiencies and high costs in the administration and management of the financial products. The pressure involved in wealth management are increasing from the Fintech enterprises such as Robo advisors. The main critical issues which are facing by the current market is a high cost due to old-fashioned and labour intensive operating models, confined opportunities for investment in multiple industries which even results in poor interest from the customers, and sale of attractive products with no real competition from the asset managerial. Hence to overcome these situations involved in the wealth management market the innovative platform is created by DIAMAN Partners LTD called as Platform for Hybrid Investment (PHI). This platform allows investment vehicles and investments in all the asset classes including crypto property.
A business model such as one which is proposed by PHI is much more advanced than present models which has a provision of investment services to the general public.
**Solution offered by PHI Token**
The PHI token is the first wealth management marketplace which has combined the crypto world with traditional finance into a new more strong and higher return way to invest in the long term. The necessity in the current market had initiated the financial product distribution enterprises to launch a complex and structured sales network to have the maximum in sales rather the promoting the awareness about the wealth management.
The main problem associated with current market is
1. Giving preference to the sales of the captivating products.
2. Not giving attention to the client's requirements.
3. Lack of competition and transparency in the strategies.
4. Offering expensive products to the customers with existing tunnels for customers.
5. The high cost of providing investment services.
Thus for overcoming the problems of the present market, PHI offers captivating solutions for its users.
1. PHI offers a fully digitalize platform
2. It gives value to the asset managers and wealth managers
3. Offers investment in crypto assets including the traditional and modern investment system.
PHI platform enhances the financial advisers, wealth managers and asset managers with the objective of providing the customer who wants to invest in the possible and helpful choices.
The PHI platform for Hybrid investment will allow financial experts who have not sustained to be financial consultants with the different types of administrations who examines the profit, take part in the stage, drawdown, and even check the DIAMAN ratio. One of the fundamental in the finance is transparency especially needed for the new upcoming brands. The transparency adds the trust in the mind of the customers for better sustaining in the future marketplace. Using the blockchain platform PHI facilitate the trust among their users, it ensures that it captures and easily stores all the data with the assurance of not be being altered. It includes the three key principals for the inclusion of blockchain I.e authenticity, timestamp, and immutability.
**ICO details**
The token associated with the PHI Tokens platforms will be called as PHI Token. The total supply of the token will 24, 157, 817. The token available for pre-sales 3,524,578 PHI token. The pre-ICO will start on 3rd March 2018. Duration of Pre ICO is 5 days until 8th March 2018. PHI tokens ICO start date is 8th March 2018 until 21st March 2018. These tokens will be used to facilitate all the transaction in association with the PHI token platform.
**Final Words**
The evolution of the new trend in the wealth management industry need a profitable business model based on the technology and digitization processes. Thus with the development of the PHI Token platform it will lead the investors to invest in the hybrid investment platform with such an immense support and securitization. Investing in such a hybrid investment platform can be very beneficial for its investors. Thus, the PHI token will be a very beneficial and efficient platform for all the investors with traditional and crypto assets.
**Website:** [**https://www.phitoken.io/**](https://www.phitoken.io/)
**Whitepaper:** [**https://firebasestorage.googleapis.com/v0/b/phi-tokens.appspot.com/o/pdf%2FWP\_PHI\_Token\_v1.0.7.pdf?alt=media&token=38285346-519f-42cf-b803-14e803c1ff07**](https://firebasestorage.googleapis.com/v0/b/phi-tokens.appspot.com/o/pdf%2FWP_PHI_Token_v1.0.7.pdf?alt=media&token=38285346-519f-42cf-b803-14e803c1ff07)
**Authored by:** Etheran (Btalk Name)
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