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發想共享 02：店面共享 by deanliu

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business · @deanliu ·
$18.45
發想共享 02：店面共享
![store-1245758_1280.jpg](https://cdn.steemitimages.com/DQmZcz8HhmPgvhgsHR8J82P3MqGRjB3dnbtMZ3HGPV75uQ8/store-1245758_1280.jpg)

各位喜歡動腦的朋友們，

昨天開啟了[發想共享系列之一](https://steemit.com/business/@deanliu/xbyjt-01)，看了許多朋友的想法分享後，我又有些想法，但我已經說要先分享一個獨家**商業機密**，那還是依約先來獻獻醜吧！呵呵！

創業家們！看過來看過來！我在區塊鏈上分享這個想法後，就再也收不回去了，我自己當然沒本事去實現了，如果有人因為我說說而去做了，那我也感到與有榮焉哪！

好的！那是什麼想法呢？

讓我們先看一下我所謂的共享經濟的特性之一：**必然涉及夠高價值的，且其他人有需求的資產。但透過創新方式，讓彼此之間短暫出售使用權的成本是夠低的，因此能夠形成市場與商業模式**。

所以，這也是共享經濟案例都先出現在汽車、房子等領域的原因吧！

Airbnb的房子共享案例，其實只及於住宿相關活動，而房子還有很多其他用途。我的想法就是從這裡出發的。

不管你到世界哪個角落，凡是熱鬧的都市、小鎮、觀光區、商業區等等，你一定會看到一個現象：

不管當地價房租有多貴，必然還存在一種現象就是－各種商家店面，一定有冷清時段跟熱門時段，甚至於一天之中，該店面只用了一部份的時段，其他時候，就是打烊關門的。

例如，早餐店，一早開門，最晚也只賣到下午兩點之類的（有些店是全天候包含早餐者不在此列）；咖啡廳，下午才開門，營業到晚上；Pub酒館等，傍晚才開店，營業到凌晨.... 

既然，店租那麼貴，為什麼這麼奢侈店面的使用只用了1/2到1/3的時間呢？

原因當然可想而知：店裝潢跟一切設備等，都不易迅速更換，無法一天時間內更換使用權。如果一間早餐店，下午變成咖啡廳，晚上變成Pub，硬要這樣做，實質上有可能做到，但生意肯定很差，因為這三者的內部裝潢與相關設施等差異太大了。

如果你對於都市消費高的背後原因有夠多了解，你就應該知道，地租房租，是城市高消費的主要原因。因此，強化店面空間的利用效率，是很划算的事情。

那要怎麼做呢？怎麼把「店面空間」給共享出去？

我覺得最關鍵的事情是：要去研發適合多用途店面的各種設備與整體配套。例如，如何設計一種家具，早上是桌椅，下午稍微調整後，就變成商品展示架；牆面裝潢與外面招牌如何可以「一分鐘變臉」；收銀系統與基本的洗手間等等其實可以不變；如果有廚房需求，可以想辦法把廚房設備變成移動式，可以迅速收納到一角落等等...

這些條件出現之後，再慢慢去推廣商業模式，要讓房產主人與各類商家慢慢接受這種想法，進而略為調整自己的商業行銷等方式，最後再讓消費者習慣，一間店可以是存在於某一地址的特定時間而已。

只要一間店面能夠一天之內有兩間店面的活動，房租不就可以折半？固定開支就大幅下降，營業壓力也就變小了.... 當然，這必須要消費型態是集中特定時段才有辦法這樣去共享空間的。

說不定，以後，你去吃的早餐店，下午去買雜貨的店，晚上去按摩的店，都可以是在同一個空間內喔！

![buildings-1245953_1280.jpg](https://cdn.steemitimages.com/DQmW61kPL1mrgVhaSr4gQ7EmCkJTNTbRqZ7rdUmUFatbbxB/buildings-1245953_1280.jpg)

*images - pixabay*
👍  , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , and 74 others
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vote details (138)
@arcange ·
$0.05
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vote details (1)
@cherryzz · 
这个想法很好，如果能有好的方法，一定可以实现共享店铺。
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@dailychina ·
$0.21
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@deanliu ·
$0.09
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vote details (9)
@kona ·
$0.05
其實，香港，已經有很多早上是咖啡廳，晚上是pub的店子，因為鋪租太貴，大家都要動腦子物盡其用。
👍  
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vote details (1)
@deanliu · 
喔？那是兩家店還是一家店做兩種生意？

我想也一定已經有案例，但都是個體店家自己去創造這種可轉換性，我說的點子是有人“系統性”地去創造solution。
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@kona ·
$0.05
是兩家店做兩種生意。

我相信很快會有人“系統性“地去創造，香港的租金真的太恐怖了。
其實，香港最迫切要共享的應該是學校公園等這些地方，常常有人投訴假日的外傭們聚集阻礙街道，但他們也是人，應該要放假要娛樂要休息，如果可以共用一些學校，政府機構等假日休息的地方給他們集會便好了。
再者，現在的公園狗隻不能進入，其實晚上多數的狗主也會去公園放狗，白天是小孩的，晚上便是狗狗的，已經是共享公園了。
香港的空間問題，對外國人來說應該匪夷所思😂😂😂
👍  
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vote details (1)
@nostalgic1212 ·
$0.03
我家這邊十幾年前好像就這樣啦，一個店舖同一個裝修。
早上賣早餐是一班人，通常會延續到十點多收攤，然後中餐和晚飯的一班人來交接。
通常也有一個店面分時段的，share給賣奶茶和早餐的兩班人。
👍  
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@deanliu · 
哇！這個好，趕緊去研究研究，提煉出商業模式來～～
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vote details (1)
@deanliu ·
$0.08
this looks suspicious... I will downvote this comment unless you prove that your link is legit.
👍  
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vote details (1)
@zy-sb · 
你的创意好棒

Posted using [Partiko Android](https://play.google.com/store/apps/details?id=io.partiko.android)
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@deanliu · 
謝謝你啊～～
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