![20220412_044245_000001.jpeg](https://i.imgur.com/uVRD70l.jpg)



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I've been going through some *[recent announcement](https://leofinance.io/@leofinance/leoads-or-the-virtuous-growth-cycle-for-leofinance)* by the leofinance team and I think some serious business is about to go down, the DeFi buzz has reduced a bit and back to building leofinance, the main flagship application on the Hive blockchain.

 I think **PolyCub**  has experienced some great marketing, PR, and development lately, and j guess it's about time to regress a little while watching all these moves pay off in the aspect of price. I guess it makes sense to eventually focus on leofinance, the users, the app, and its entire ecosystem.  


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## The Original Leo Goal

I've always applauded the concept of Leo and leofinance and this is because the model creates a cyclical value. From the content creator to the investors, to the avid user of the platform, which provides a myriad of users that eventually creates Ad revenue with SEO from Google traffic.  

When you check Google, Finance related questions are always topmost, recently out of curiosity, I tried to check for some of the popular keywords online and **budgeting** was one of them, you could easily see people searching for how to make legit money online, what crypto is, investing, saving and so many others. 




I think over the years I've seen content that spans across these areas but then they might have not been intentional or SEO quality. However, everyone will not write SEO quality but for those who do, I'm guessing there would more upvote rewards, especially if they're bringing evergreen Content that would massively bring in traffic back to leofinance. 

This should push more content creators to do SEO friendly contents. While everyone wouldn't write SEO quality, I guess, establishing the fact that users have specific functionalities can create an intentional platform, focused on growth and increase in userbase over time. 


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## More And Revenue, More Leo



From what I've read, it seems these Ad revenues would be used to purchase leo which would, in turn, be deposited to a reward pool that shares the Leo to Leo holders. Again in a bid to even further incentivize Leo holders. 

However, it now cycles back to how much revenue will be generated through the Ads, we know that with better Ad arrangement and traffic, these revenues will increase, which means more Leo for Leo holders, but is that all? No.
 Engagement is also part of how these revenues will increase as a result of the systemic places where these Ads will be placed. 




I'm guessing this is why @khaleelkazi is offering *[incentives for engagement](https://leofinance.io/@khaleelkazi/i-m-gunning-for-1-engagement-on-leofinance-this-week-or-beat-me-and-i-ll-send-you-100-leo)*. This might just be experimental in other to see the stats that will change regarding traffic and usage of the leo end.


 I don't think Khal will beat anyone to topping *[@abh12345's EL](https://leofinance.io/@abh12345/leofinance-engagement-8k9sd)* because he's raised the challenge, 100 leo is up for grabs and I'm thinking the current table will be unseated. The end of the week will signal how engagement will be on leofinance in the coming weeks or months. The load's mechanism would eventually bring something different. 


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## Engagement: The Added Incentives 


However, as I said earlier. As much as SEO contents are great, having different components in a vast Finance-based project would be great. We have users who have great content that might not be SEO friendly, these posts make up the lot.

 While we'd get traffic from evergreen content, some of this traffic or people might decide to keep coming back to leofinance.io because of other content, the quality of the project, and would eventually be attracted to the token that backs the project. These SEO contents are the entry point I guess, but then, other aspects of the projects might make these attractions count in terms of adoption. 


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> **Interested in some more of my works?**



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##### [A Personal View Into The Meaning Of Spirituality (ecoTrain QOTW)](https://hive.blog/hive-123046/@josediccus/a-personal-view-into-the-meaning-of-spirituality-ecotrain-qotw)


##### [Why You Couldn't Create Good Contents In 2021, Why You Still Wouldn't In 2022.](https://hive.blog/hive-167922/@josediccus/why-you-couldn-t-create-good-contents-in-2021-why-you-still-wouldn-t-in-2022)


##### [A Psychoanalytic Dive Into Incentivized Loyalty](https://hive.blog/hive-167922/@josediccus/a-psychoanalytic-dive-into-incentivized-loyalty)



##### [The Nigerian/African Disposition On Marriage As An Endowment](https://hive.blog/hive-181017/@josediccus/lghdiell)



##### [Living & Living Unintentionally (The Financial Repercussion)](https://hive.blog/hive-167922/@josediccus/living-and-living-unintentionally-the-financial-repercussion)



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![20220111_093938_0000.png](https://images.hive.blog/DQmQ2y86i9ZqhoZTstviPJ62W6Co85qSEU4zjkYTRhxLnMf/20220111_093938_0000.png)



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#### @Josediccus, your brother-in-pen & heart

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*I'm hoping to reach more people who are broken at heart and spirit, so share on any platform or reblog*

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### <center> [My Twitter handle](https://mobile.twitter.com/PERCIVAL_JOEY)</center>




Posted Using [LeoFinance <sup>Beta</sup>](https://leofinance.io/@josediccus/leofinance-the-case-for-engagement-and-seo-contents-building-an-all-round-project)