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Unzip and release the Beast by tarazkp

View this thread on: hive.blogpeakd.comecency.com
· @tarazkp ·
$75.50
Unzip and release the Beast
<div class="text-justify">

Over the last couple days, a couple of conversations have come up concerning Splinterlands content and since I am partial to content creation, I thought I would weigh in a little. 

![image.png](https://files.peakd.com/file/peakd-hive/tarazkp/23tRzkHKAntjw1fGcvEaUhsYzpV3PMonqYRAo5NVfsHXJUhFxMV5XKNq2k9yD8gSoPqLh.png)


![image.png](https://files.peakd.com/file/peakd-hive/tarazkp/EoASxFXo3xGeyddqHgP9w83rGgSgFGapUHXTfp3qKeveJHSYJGs5Y9AX3UMgwXCqLDE.png)

In this article [article,](https://peakd.com/hive-13323/@azircon/players-can-write-too) @azircon mentions some of the excuses and reasons as to why Splinterlands players don't write and some reasons as to why they should. 

>Problems: They say!
I tried to write it, have done it, nobody reads it
I have written posts, no one votes it, it is not worth my time
I don't like writing, I'd rather battle
I get more interaction on discord
Wait what? What is a post? You mean like a blog? No Way!
I don't like to talk about myself
What's the point? Hive is all lopsided anyways it is all controlled by greedy whales!

I agree with these in essence, but I would also like to add a bit more as to why the OGs and the well invested should get involved. In many ways (and more so coming), the OGs and investors are like witnesses of some kind and, they protect the game as well, as they have their assets and they hold them, rather than dumping on the market. More than this, they are also *potential* influencers within the game and their opinions matter, yet as Azir mentioned in his post, a lot of the conversations are held in Discords, many of them private or Guild Discords.

The other day, it came to my attention that @byzantinist, the namesake of Byzantine Kitty, wrote a flurry of three posts to the Hive blockchain, but you will notice something.

![image.png](https://files.peakd.com/file/peakd-hive/tarazkp/23tbPi9TFhFKqMnD7uWWNbp3oV1myoiWtMzwzth2rRvnFnCSQ5P2qH2wbGiFP7qHo1nXs.png)

The previous post prior to these, was *one and a half years ago!* Now, the argument can be that too few read or votes highly enough, so it "isn't worth it", but at least on the last point, I don't think earning HIVE is the point here, it is about the value of Splinterlands. 

![image.png](https://files.peakd.com/file/peakd-hive/tarazkp/23tGXuXjwGkbobL5GPPqPrC2RfS9MQoiSGqgctcw5Fbrrk3nbMuuwLWWBMUuS3Yx9C3RZ.png)

It is going to be a very long time before anyone earns the equivalent through posting on Hive, wo the goal for Byzantinist is to increase awareness around the game, engage players new and old to play more, improve their skills, invest more, understand the ecosystem of Splinterlands, share thoughts as a holder and investor on the direction, the future, possibilities. 

This is even more important as the game mechanics and economy becomes more complex, because while they are invested, interested and have experience, there are lots of people (myself included) who aren't able to understand the Splinterlands world in the same way. 

And, this is where I think a lot of Splinterlands creators "fail" to understand when they write a post, as they focus on the gameplay, or the investment possibilities and the like, but do not necessarily build themselves as community-derived *thought leaders.* These are the advocates, the role models and the people who other players might snoop, but have *very little direct access to.* 

Hive gives them a platform, a "face" of a kind where people can interact under their post or through the various videos they might create and give the opportunity to discuss topics in a far more transparent and open way. It has *immense* value for Splinterlands and for those OGs from the start, they should remember that a *huge part* of the initial success of Splinterlands was because of the social network effect, where ~~Steem~~ Hive people backed the project from the start, partially because it was *started by Hive people* - two established witnesses who already had experience and track record of *speaking with* the Hive community.

Pretty much, every other blockchain game out there is driven by the money and the community consists of "to do moon" people on Twitter and the centralized platforms. However, Splinterlands has a decentralized and secure platform to house and home the community of players, *and monetize the social interaction also. 

Yes, there are Splinterlands communities and even interfaces that are home to a lot of Splinterlands content, but most of that content is low-hanging fruit, battle posts, rewqard displays, fanart and perhaps some strategy plays - but when it comes to *thought leadership,* it is few and far between. And, while it is a game, this is also a business and when individuals have assets valued in the hundreds and thousands and millions, they are a business unto themselves and should operate as so, meaning that they are developing products and services for their customer base and to target their market. 

To provide for the Splinterlands "customer" there are many lev 

 
ls, but what differentiates it from nearly every other game out there, is the ownership model and now, the ability for owners to actually affect the direction of the game. But, in order to take part in this, people have to have a compelling reason to buy, invest, learn and of course, start benefiting from the earnings. But, those earnings come through more than playing the game, as the economics and tokenomics of Splinterlands is complex and valuable, but not necessarily very easy to understand enough to get into - 

>why invest in cards or SPS when I can put my Bitcoin into an LP and set and forget?

There is a massive amount of potential for vale creation and generation through Splinterlands, but we should also be looking at the *longevity* of the game and the ability to keep that value ticking over, not just by bringing in new people, but expanding the holdings of existing players.

>"Land and Expand"

Win the early commit with something small and then convince them to keep investing in, but not through a pyramid scam or some hope of moon, but the healthy approach of supply and demand of something that people actually *want to use.* Making all of the connections between all of the various components isn't easy and I struggle with it all daily, and I have a "fair bit" of experience with the game and a lot of experience with the Hive community under my belt. 

For Hive at least, I am able to offer some perspoective on various parts that can help people improve their understanding and on Splinterlands a more limited range, but there are people who could bring their background to the Splinterlands masses by tailoring content for them. It takes work, but what slowly happens is that a following is built and social capital established, as well as role-modelling and copy cats, who will improve the quality of content of the community, building influencers that are getting recognized as such and turned to whenever a new release or a change in the ecosystem is announced.

What I hope is that regardles sof the value and the early engagement, the OG players of Splinterlands will *unzip and release the monster* within, showing their passion and engaging the Splinterlands audience with their views. 

>Because that is inspiring.

We have so much opportunity on Hive because of the way the platform is designed to support any content, regardless of whether it is a blog or the submission of a team to battle. But, what is good to remember is that one can support the other and while people see to think that Splinterlands is a standalone product, it is not, at least not entirely. Without a community, it would never have got off the ground and without a community, it will never become a true world leader, a shining light of how to do crypto right.

We are the players, we are the investors, we are the owners, 

>we are the *Community.*

Speak up. 


Taraz
[ Gen1: Hive ]


</div>
👍  , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , and 521 others
👎  
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vote details (586)
@alidickson ·
$0.09
Definitely the future is very bright on Hive. I have come to love the community the more. Though there are many more things i need to learn, like the gaming part, but Hive has remained the best out there.

It's a big community that accommodates all areas of interest, topics and activities. 
👍  
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vote details (1)
@tarazkp ·
The best of what though? :)
👍  
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vote details (1)
@alidickson ·
Best of other social networks. Though Hive is far more than just a social network. But the social network aspect of it brings more people to the block chain community.

Though I am still learning and getting to know more about the community.
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@blanchy ·
$0.29
must check out these Kitty posts . Yeah I have always wondered why Hive itself did not get some knock on from Splinterlands especially seeing that they just broke 1 billion battles. 
👍  , , ,
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vote details (4)
@tarazkp · (edited)
I think the reason there isn't more knock-on, is that most of the Splinterlands community is discord based for communication with friends. The posts aren't made to engage, they are made to get a vote. There used to be more on chain engagement, but Splinterlands was smaller then.

1 billion battles is huge. I wonder how many humans played or watched. :D
👍  
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@boboman ·
$0.28
What Azircon says definitely has merit, but everyone engages differently. Discord is popular as the response is almost immediate, while writing posts can be a hit or miss. 

There are so many SPL posts daily and I personally don't read them all, maybe just skim through first 20-30 trending and actually reading 5 posts if they catch my attention.

Most of my engagement is through comments and reading other people comments.
👍  
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@tarazkp ·
> Discord is popular as the response is almost immediate, while writing posts can be a hit or miss.

Don't I know it :) And yes, there are many ways to engage. There are heaps of posts, but so many of them are the kinds of posts that don't add a lot of value to the reader, it is more of a schedule of getting a post posted for the creator to earn. For the larger-staked SPL players, those earnings are insignificant, but what they can add to the community is far more valuable for everyone. It is like how I believe Hive witnesses should be posting semi-regularly and giving their views, because (almost) anyone can run a node.

>Most of my engagement is through comments and reading other people comments.

And this is hugely valuable too, because when people do take the time to write something interesting, while the vote value is great, the engagement is what keeps them motivated and willing. Votes never hold a creator's (most) attention for long. 
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@boboman ·
Post engagement is super important. I get a little disinterest from writing as I do get some votes which I definitely appreciate, but just zero comments. After a while, I feel like I am just putting something out to get votes, which just feels like not super worthwhile.
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@curation-cartel ·
![1UP-PIZZA.png](https://files.peakd.com/file/peakd-hive/curation-cartel/23xediR4hotaNsS5pUJrmYVg3YGeTLpui41uCij2jhUDZ4uFT84zoGJf8a8VnfELXLJgt.png) |  <div class="phishy"><u><h4>You have received a __1UP__ from @underlock!</h4></u></div> The @oneup-cartel will soon upvote you with:<hr> __@monster-curator, @oneup-curator__ <hr>_And they will bring !PIZZA 🍕._
-|-

<sup>[Learn more](https://peakd.com/hive-102223/@flauwy/the-curation-cartel-1up-trigger-smart-voting-mana-and-high-delegation-returns-for-14-different-tribes) about our delegation service to earn daily rewards. Join the Cartel on [Discord](https://discord.gg/mvtAneE3Ca).</sup>
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@enjoywithtroy ·
$0.23
Community makes a platform and it is all interconnected.  What good is standing alone in a people driven platform?   Makes no sense to me.   We all come together to learn and grow.   One person isolated cannot grow or benefit the greater cause. 
👍  
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vote details (1)
@tarazkp ·
Isolation is the death of business too - especially digital business - it is all about *sharing.*
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@hivebuzz ·
Congratulations @tarazkp! You have completed the following achievement on the Hive blockchain and have been rewarded with new badge(s):

<table><tr><td><img src="https://images.hive.blog/60x70/http://hivebuzz.me/@tarazkp/replies.png?202209072009"></td><td>You got more than 82000 replies.<br>Your next target is to reach 82500 replies.</td></tr>
</table>

<sub>_You can view your badges on [your board](https://hivebuzz.me/@tarazkp) and compare yourself to others in the [Ranking](https://hivebuzz.me/ranking)_</sub>
<sub>_If you no longer want to receive notifications, reply to this comment with the word_ `STOP`</sub>



**Check out the last post from @hivebuzz:**
<table><tr><td><a href="/hive-106258/@hivebuzz/hivefest-2022-badge"><img src="https://images.hive.blog/64x128/https://i.imgur.com/AVnKFdq.png"></a></td><td><a href="/hive-106258/@hivebuzz/hivefest-2022-badge">HiveFest⁷ in Amsterdam is next week. Attend and get your badge.</a></td></tr><tr><td><a href="/hive-122221/@hivebuzz/pum-202208-delegations"><img src="https://images.hive.blog/64x128/https://i.imgur.com/fg8QnBc.png"></a></td><td><a href="/hive-122221/@hivebuzz/pum-202208-delegations">Our Hive Power Delegations to the August PUM Winners </a></td></tr><tr><td><a href="/hive-122221/@hivebuzz/pud-202209-feedback"><img src="https://images.hive.blog/64x128/https://i.imgur.com/zHjYI1k.jpg"></a></td><td><a href="/hive-122221/@hivebuzz/pud-202209-feedback">Feedback from the September 1st Hive Power Up Day</a></td></tr></table>
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@holoz0r ·
$0.27
I guess new players don't use the search function to add anything truly new or unique to the game's "written, lived experience"

I imagine writing about your daily tennis game at the local courts each and every day wouldn't go down in the histories of tennis as being monumental and worthy of praise. It is more than just clout, but I suppose about supplying evergreen content that gets people coming back to that same article, even if it is isn't in a "payout" window anymore. 

My most successful post in terms of views is when I wrote a long, long tutorial on using some analytical software on how to figure out what was missing in your collection... and then Splintercards built a tool :D 
👍  
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vote details (1)
@tarazkp ·
There's a tool for that?

Evergreen content is where it is at longterm, but most people don't look past the 7 day window. I think in the future, the DIY stuff will do better here, but I also think there will be more ways to keep the window open.

People don't read accounts of a tennis game too often, but what they do like to consume is the drama on and off the court. People like to read about and from people - especially celebrities. Splinterlands has a few.
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@holoz0r ·
$0.27
> There's a tool for that?

https://www.splintercards.com/tool-missing-bcx.html

All credits for that one go to tehox. 

My tool did all editions, but it was horrifically manual and would need updates for the new Chaos Legion cards. I stopped developing it when tehox released their version as per the above link. 

> like to consume is the drama

Must be why I enjoy Formula 1 so much lately. :D 
👍  ,
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vote details (2)
@justbabybee ·
$0.23
Hi Mr @tarazkp
I see those who have a passion for playing games in any form is for fun and then increased to earn.

Because everything has advantages and disadvantages, it is everyone's choice. #HiveCommunity has made room for all content and interests. Interaction has improved everything to have the opportunity to be big and to be anywhere. The choice is in our hands, we want to choose where to grow up.

I can never have a chance to play games, it seems impossible for me to sit for long, while I have other things to finish. So, choosing to write in my spare time is my best game.
👍  , ,
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vote details (3)
@tarazkp ·
I wouldn't start playing games if I were you! I stopped playing and consuming most media for a decade and became much more creative and productive - but it can have its place, if managed well. :)
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@slhp ·
$0.23
I guess it all comes down to how one wants to spend the time.

After a long day of work, I have 1 hour.  Do I play Splinterlands or do I write about Splinterlands?  

Kinda need more time to do both right?

I can support by buying more HIVE and voting on posts 😎  and hope that would be just as valuable. 
👍  
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vote details (1)
@slhp ·
Ha, I only play to 75% ECR daily 😆, and post daily rant about my not so great focus chest rewards lol. 
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@tarazkp ·
I can't manage to keep it much above 50 :D
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@tarazkp ·
This is a good point - but, why not play a bit and then one day a week, let your ECR recovery and write a bit too :)
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@steemmonsters ·
$0.23
**Thanks for sharing! - @azircon**
![](https://media.giphy.com/media/W4QD5qT1u6OJV1ENXU/giphy.gif)

Important post, which need visibility from gamers
👍  
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vote details (1)
@tarazkp ·
Thank you very much :)
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@underlock ·
$0.23
!1UP Getting to know Splinterlands was a positive milestone in my life and I've been experiencing a lot during these 9 months. When we recognize the awesomeness of this game and the ways in which Hive *(see also Peakd and others)* are able to connect and collaborate to grow a strong community, it all shows that we are on the right path to building solid foundations.

I'm just a sardine, but I do everything in my power to help the communities I'm involved in and do healing work on large projects within Hive. I know I can do so much more and that's why I always try to reinvent myself, think of new ways to produce content and ways to reach more people on and off Hive. It's a long way but it's very rewarding to go.

<center>https://i.imgur.com/M8AkKa4.gif</center>

---

<center>[![](https://cdn.discordapp.com/attachments/976968625187598376/1010147573287354430/unknown.png)](https://discord.gg/zQrvxAu7mu)</center>
👍  
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vote details (1)
@tarazkp ·
Sounds like you are on the right path here - I feel that for many people (especially the sardines!), there is an opportunity to make an impact on the community through the content, even if the investment isn't that much. Plus, there is the potential to earn and stake on Hive to support the infrastructure and, maybe use the liquids to buy some cards :)
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@urri2020 ·
$0.23
Splinterlands is a cool Blockchain game. But I'm bored writing about my game. There is one good point, my APR in Hive is 28%, just because of this game.
👍  
👎  
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vote details (2)
@tarazkp ·
$0.09
Writing about your game might be boring, but writing about *The game* could be very interesting and start a lot of conversations. 


Can't complain about 28% return, even with this inflation...
👍  ,
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vote details (2)
@videoaddiction ·
$0.23
I think that the more HIVE blockchain becomes popular, the more Splinterlands will become as well. We could also see different games to be built on the blockchain in the future. Therefore, there could be some types of game that will adress to different people. For example, why not a football manager game? I would definitely play it :)
👍  
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vote details (1)
@tarazkp ·
>I think that the more HIVE blockchain becomes popular, the more Splinterlands will become as well. 

And vice versa - there are a lot of people/ accounts playing and like Blanchy wrote - a couple weeks back it crossed the billion games played mark. quite incredible.

If you want to see a visualization of the content on each block, this is a great site:
https://hiveuprss.github.io/hiveisbeautiful/

SL is Splinterlands.

I think the manager games are coming :)
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