<h3>Summary by @tldr:</h3><p> https://s13.postimg.org/lwmaexbmf/Shut_up_and_take_my_money.jpg In this second part of the series, we'll discover the slightly nauseating reality of how copywriters try to manipulate you into buying whatever it is they are selling.<br> They don't fill any need of the consumers, they pull a Jedi mind trick on you and create an artificial demand for their product in your head while you are reading their sales pitch.<br> They package it up as the hottest thing since sliced bread and persuade gullible consumers that they unquestionably need this new and shiny new gadget or course they are selling!<br> Here are a few of the dirtier methods they utilize: Flawed logic https://s16.postimg.org/3u74ryt9h/00ive.jpg I have witnessed so called 'marketing gurus' teach this to their students.<br> My journey to the dark side Two years ago I took some bad business advice and convinced myself I had to learn the skill of copywriting.<br></p><hr><sup>stats: 12.4% of original contents - <a href='http://steemit.com/@tldr'>learn more</a></sup>