Images are often underrated when it comes to improving SEO or improving organic web traffic. This despite the fact that we've all likely arrived at a website or blog post recently through searching for an image on Google and then following the link to its origins.

![Help improve traffic through Google image search fredrikaa hive leofinance.png](https://images.hive.blog/DQmWDhYhZ7Q7JWwaPJQxVAcZS3zJkJimvDupY3YUWm7d77t/Help%20improve%20traffic%20through%20Google%20image%20search%20fredrikaa%20hive%20leofinance.png)
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<center><sup>Adding proper names to your images on Hive and LeoFinance can significantly help improve organic traffic, benefiting the projects and token value over time.</sup></center>

In other words, Google image search is a great opportunity to bring new people to Hive, LeoFinance, or whatever is your favorite Hive community. Yet, most content I see on Hive fails to take advantage of this. But that only means we have an opportunity to improve!

So what can _you_ do to help bring more traffic to your articles, and thus also our blockchain and token(s)?

### Title Every Picture Properly!
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It's really as easy as it sounds. Make sure to give the images that you add to a post proper names! Just make it as objective of a description as possible, ideally including the most likely keywords to be associated with the article. I know this can be tempting to skip, as our images from a camera or phone tend to give images a numeric number associated with the date and order in which it has been taken. And no curator is likely to look at whether or not a creator has taken the time to name the images before voting on a post. Yet, if we do this well, we can increase the number of people we attract to our websites and thus benefit the value of our token(s).

For example, my last few posts have been mostly referring to recent price movements in Bitcoin, HIVE and LEO. The images I've used have typically been simple screenshots of the price. But the image name "Screenshot_20210216_133952_com.android.chrome" doesn't perform very well... So at least replace it with the name of the token, the name of the page it is from, the date it was taken, and the keywords in the article.

Personally, I like to make a folder for the pictures I'm going to use in a post, and add simple descriptions like in the example below:

![Fredrikaa image names sample.png](https://images.hive.blog/DQmZLXvQbbhRFAh9SMYp6iay6aqWyMZdLD6KABFoVmzLYCJ/Fredrikaa%20image%20names%20sample.png)

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<center><sup>Example of a folder with the images I used for the post I did to share my memories from [when I launched a pink rocket at NASA's most historic launchpad 8 years ago](https://peakd.com/stemsocial/@fredrikaa/8-years-ago-today-i-launched-a-pink-rocket-at-nasas-most-historic-launchpad-now-used-by-spacex) </sup></center>

Sure, it may take an additional minute or two to add a description and maybe more if you want to think more deeply about the best keywords to include. But at the end of the day, it's a small effort to make every time you post which has a positive impact in the long run.

This is perhaps especially valuable when writing content about new niches in crypto that there isn't yet a whole lot of coverage about. With very little competition, a well-described image can easily take the throne in google images for that topic.

### The best performing posts are not always the ones you think
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I have to admit that I have not always been consistent with this myself in the past. However, that just means it's easier to verify its effect. Doing a simple google search for "Fredrikaa steemit" gives a clear idea of which post I've made that has had the greatest success. And it's one that I had completely forgotten that I ever wrote!

As seen below, my best performing article these past 4 years is a simple night photography post with rather simple pictures I took with my phone when going for [my usual evening walk in Paris](https://peakd.com/christmas/@fredrikaa/paris-by-night-see-my-favourite-walking-route-in-the-french-capital). 

![Fredrikaa google image rankings steemit.png](https://images.hive.blog/DQmZuPKmzEWew6uCJcq2ZaH3zQvhefizWT7VnP1BJuGZgQT/Fredrikaa%20google%20image%20rankings%20steemit.png)
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<center><sup>The search result for "Fredrikaa steemit" showing no less than 6 images from the same article where I made sure to name images properly</sup></center>

It's safe to say that I don't find the post very impressive, nor did I put a lot of effort into it. If I saw someone else make a similar post, I would probably just shrug and think "oh, just another simple shitpost to earn auto votes" (although with some storytelling and effort to share with one's followers what daily life is like where you're at, it can still connect with and be appreciated by a following). Still, it's evidently one of the better "contributions" I've made to grow the platform through posting content.

### Why did the post perform so well?
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The pictures in the post and the related keywords are googled a lot more often than one might think. Whether it is "Louvre by night Christmas", or "Notredame at night Paris Christmas". Since I made sure to include all of these words that were directly related, they rank high in the search.

In fact, one of my images appears in the top four search results for "The Pantheon Christmas Paris", which is actually quite impressive.

![Google images web traffic Hive LeoFinance.png](https://images.hive.blog/DQmdJex21rgXNgKes81QSq3Vxp2RaSYjKiwjtgxoHjzto2P/Google%20images%20web%20traffic%20Hive%20LeoFinance.png)

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<center><sup>My old post on Steem is still ranked 4th when Googling "The Pantheon Christmas Paris" which is not insignificant web traffic.</sup></center>

Obviously, this won't result in a high-ranking picture every time. But every image that we can put further up will result in some number of people clicking through to the website and thus arriving in our cute little bubble. So let's do it!

### How to name images easily and quickly
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One quick and easy way to improve the quality of your post's google image search result would be to simply copy and paste the headline of your post into the name every image and then add one to three extra words to describe each unique picture at the end.

Of course, taking the time to consider what keywords people are likely to look for and then be as specific and descriptive as possible can help further. However, it is my experience that doing the small thing with a certain benefit over doing nothing usually outperforms overthinking in the long term. The most important oart is consistency.

### A low hanging fruit for long term success
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Success usually comes from the small things we do every day that make a positive impact in the long run. Adding proper names to images and trying to make them rank high in Google image search is one such thing. It's really simple. More traffic = new people who are introduced to our blockchain, communities and tokens which helps improve onboarding. As well as improving the SEO for our front ends which adds to that snowball effect.

# Recommended reading
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I believe making SEO and web-friendly content to bring more eyeballs to Hive and LeoFinance is one of the key enablers for growing the value of our token(s). I thus recommend everyone to find the time to learn how they can improve the SEO quality of their posts.

*[How to Improve the SEO of Your LeoFinance Content with One Simple Trick — And for Every Other Tribe Too](https://leofinance.io/@fknmayhem/leofinance-seo-improvement-tweak) by @fknmayhem*

*[Yes. I Bring Traffic To LeoFinance & Hive.](https://leofinance.io/@hitmeasap/yes-i-bring-traffic-to-leofinance-and-hive) by @hitmeasap*

Hope you're also feeling motivated to help bring more attention to our content and front ends as a way to help increase the value of our tokens and the success of our project!

Posted Using [LeoFinance <sup>Beta</sup>](https://leofinance.io/@fredrikaa/help-improve-traffic-to-hive-and-leofinance-through-google-image-search)