| json_metadata | "{"app":"Musing","appTags":["business"],"appCategory":"business","appTitle":"Why are companies using content marketing? What are the benefits?","appBody":"<p>Asking why companies are doing content marketing is akin to asking why companies are doing advertising. Content marketing is a way companies advertise their products and services to the public, it even has a greater reach than tv commercials or using road side bill boards. </p><p>Content marketing gives more details to what a company does and gives thode that would come in contact of such contents detailed description of the company's products and how and where they can get and use such product. Content markeying is called internet advertising. Companies that are doing good content marketing are increasing their customers base through such means. </p><p>A content shared on the web is always there at no cost when compared to commercials done on the media. Content marketing is cheaper andit's a good way to bring the public in contact with a company's products and services </p>","appDepth":2,"appParentPermlink":"f3g793e95","appParentAuthor":"rachel1998","musingAppId":"aU2p3C3a8N","musingAppVersion":"1.1","musingPostType":"answer"}" |
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