Are you talking filling up the books or using their SWAP service?

Filling up the books, Oh hell yeah go for it. Get all the profits from trading!

Using SWAP until the books are filled out a bit I'd hold off of a bit. Atleast until the market price establishes itself on the site. :)

SWAP is basically like blocktrades site and their exchange service runs underneath that running like any classical exchange would. It's bloody fast too!