![community.png](https://files.peakd.com/file/peakd-hive/brofund/23tvCoUZTojNxhirchjQP18yUYfYTSMP2ya1shiJJkJMJ5HbLhhwzHx8KPj8K3ipcJoeL.png)

I was on the @coldbeetrootsoup podcast earlier today where as much as I was able to get my information out there it was also quite an introspective experience. We delved into the power of community that I had created behind the BRO ecosystem and what sets us apart from other communities.

I think personally what a lot of tokens get wrong is that when they start a community they immediately create an **"us and them"** atmosphere. The team who know things, and the community who are left in the dark to speculate and argue amongst themselves.

I mean of course usually there is communication between both of them but there's definitely an atmosphere where you can tell that there is a rift between management and pleb. This is done almost everywhere, it's not a new phenomenon and it's been the case for many of years in many institutions.

I would also argue that type of environment is needed to a certain aspect -- teacher and child being a prime example, where one is in a position of authority and the other is not, creating a power imbalance, and if wielded incorrectly can have disastrous consequences on the child.

Communities are essentially a combination of people sharing their power. A good community leader will delegate most of his power back to the community. By that I mean being up front and honest with community members, and allowing them to speak even when what they have to say is not what you want to hear as someone that leads.

If you want to create a community that is fiercely loyal and sticks to the plan, then leaders must understand that they are the servants, not the other way around.

It's quite backward how we do it in essence. People will give us their money and then we tell them to sit down, shut up and like what we give them or we'll ban them from our communities -- but the reality of the matter is they have given us their hard earned money and want us to do something with it, so we are in essence servants to the people. It's time we started recognising this.

That is why the BRO is a fiercly loyal community. It's why people trust that I'll do the right thing when the time comes, and it's because they know I am working in their best interests and not my own -- this is a core difference in so many projects I've seen over the last 10 years. We are community servants first.

And this is where so many analysts get wrong -- a community can make or break a token. We are currently seeing this in action over the last four years as Doge, thought to be a complete joke with almost zero tokenomics soars to amazing heights, and the rise of meme tokens -- none of which would have been possible without the people behind them buying into the projects.

Be kind to your community is all I'm saying. Open those guard rails, don't be afraid of what they really have to say -- you never know, it might save you from a horrendous disaster.