Here we begin a 12-part series describing an amazing family of companies building on the BitShares network and expanding it massively, as you shall see.  After this overview, I'll do a special dedicated post on each company.  This is what many of you have been waiting for since Last Summer.

https://i.gyazo.com/a024d1bd0eebb9840537ae10dbcf2056.png

<center>_**"You can get anything you want, at Alice's Hero Hub."**_  - Arlo Guthrie</center>

This whole article might go a bit more smoothly if you first played a few bars of this video - just long enough to get the song stuck in your head, but that's your call ...I don't mind.

<center>https://www.youtube.com/watch?v=m57gzA2JCcM</center>

## The BitShares Enterprise Alliance (BEA)

https://i.gyazo.com/d8969b118d464cc990799196bf4ceb96.png

This new Alliance of  BitShares based Enterprises has a surprising lot in common for random companies whose only point of intersection was the shared improbability of having let me into their board rooms with twenty seven eight-by-ten color glossy photographs with circles and arrows and a paragraph on the back.  As a result of that brief lapse of judgment...

- Each will be launching an innovative new ICO coin in the profoundly near future.
- Each will be moving from Ethereum to BitShares to avoid Krypto Kitties congestion.
- Each will be bringing millions of new customers to the BitShares community.
- Each will be pumping millions of new dollars, some daily, into available liquidity on the BitShares network.
- Each will be chipping in millions of dollars to build the common "Hero Hub" services they all need.
- Each will be using a portion of their revenue streams to perpetually buy BitShares  via their own Hero Endowment.

...and that Hub endowment will grow to many billions.  Fortune 500 status this decade is not out of the question.

This growth will occur as a [million-to-billion club](https://steemit.com/hero/@stan/the-million-to-billion-club) member
- Right alongside their ten [whale sized income stream endowments](https://steemit.com/bitshares/@stan/whale-powered-assets) I told you about two years ago.
- Right alongside our [Billion Hero Campaign](billionherocampaign.com) endowment I told you about Last Summer.
- Right alongside [Evander Holyfield's BitShares Endowment for Global Disaster Preparedness](https://steemit.com/bitshares/@stan/evander-holyfield-joins-bitshares-billion-hero-challenge) I told you about last, um,  week.
- Right alongside similar endowments for other thought leaders we haven't mentioned to you yet.

That's a lot of endowments.
And each will be taking millions of BitShares out of circulation.

But of course, I can't give you any investment advice, I'm merely here to tell you about Alice's Hero Hub.

...Remember Alice?  This is a story about Alice.

Sadly, the uncultured folks over at Hyperion Ventures, a spin-off of Cryptonomex (the Origin of BitShares and Steemit), have probably never even heard of Alice.  They call it the "Hyperion Hero Hub" for some reason.  But I'll cut them some slack until they get used to the idea.

## Hero Hub Secret Sauce

The biggest thing about all those endowments is how they reinforce each other.  If all ten companies are accumulating profits in the form of BitShares then they are all contributing to each other's capital growth by putting buying pressure on the BTS they collectively own - without coordinating or even knowing about each other.  Better yet, each company can borrow bitUSD, bitCNY, bitEUR, or the Hero against their growing BTS nest-egg to fund operations and growth... just like Michael and I talked about in Hollywood last May!

<center>https://i.vimeocdn.com/video/643253948.jpg?mw=700&mh=394</center>

## Hero Hub Services

The thing we realized in developing the Hero Hub concept was that ordinary enterprises were having a hard time adopting digital currencies for a myriad of reasons.   The amount of specialized knowledge needed is daunting and if they try to hire an expert from the industry the overwhelming likelihood is that they'll wind up hiring someone from the Bitcoin or Ethereum communities who will, surprise, advise them to build on one of those two platforms.  Those two terminally gridlocked platforms don't have capacity left for even one of these companies' user loads.

<center>https://i.gyazo.com/eb71f4c4abda2d2a164d11cdf93e85e9.png</center>

Worse, they will be bringing their innocent millions of noobie customers into the technically inhospitable realms of cryptodom they'll have to train them and supply their own technical support.  Where have you seen good technical support able to handle millions of noobie hoards who have lost their crypto passwords and begun to organize a lynch mob with shovels and rakes and implements of destruction?

Then there's the challenge of keeping up with rapidly changing technology.  Even if they individually did manage to get something working, how long would that last?

So, we negotiated a deal with them.  Chip in a percentage of the funds you raise from your ICO and we'll handle all that for you.  You could see the palpable relief on their faces!

[Guitar strumming picks up the pace slightly...]

And the only reason I'm telling you this now is cause you may know some company in a similar situation, or you may be in a similar situation, and if your in a situation like that there's only one thing you can do and that's walk into the CEO wherever you are, just walk in say "CEO, You can get anything you want, at Alice's Hero Hub.". And walk out. You know, if one person, just one person does it they may think he's really sick and they won't listen to him. And if two people, two people do it, in harmony, they may think they're both whacos and they won't listen to either of them. But if three people do it, three, can you imagine, three people walking in doing a power-pitch on Alice's Hero Hub and walking out. They may think it's an organization. And can you, can you imagine fifty people a day, I said fifty people a day walking in doing briefing about  Alice's Hero Hub and walking out. And friends they may thinks it's a movement

And that's what it is, the Alice's Hero Hub Anti-Recentralization Movement, and all you got to do to join is sing it the next time it come's around on the guitar...