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| parent_permlink | magentoblog |
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| author | magecomp |
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| permlink | ecommerce-success-relies-heavily-on-instagram-marketing |
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| title | "Ecommerce Success Relies Heavily On Instagram Marketing" |
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| body | "Just log in to the internet and you will find a plethora of ecommerce sites selling one thing or the other. Moreover, there are so many sites selling the same thing that at times you will find yourself in a dilemma as to which site you will choose to make a purchase.
Here in comes the success of the ecommerce sites. The sites need to allure you towards them and for that they will need to follow a proper and immaculate marketing strategy. They will need:
To have a better Search Engine Optimization or SEO
Do everything that they possibly can to gain a higher rank in the Search Engine result pages or SERPs
Post meaningful and attractive content, both textual and visual and
Make the best use of the social media channels.
In order to ensure all these falls in the right place, there is no better way than to use Instagram and integrate social media with their business marketing efforts. This will surely produce better results, better SEO and a higher rank in the SERPs.
If done properly, Instagram marketing can really become the key to ecommerce success, which is why most of the businesses hire experts in Instagram marketing such as Blastup to make sure everything is in accordance to the prevailing trends. This helps them in many different ways such as to:
Win a large number of free Instagram likes, comments and new followers
Drive them towards their official website and increase the organic traffic count to their site
Increase the rate of conversions of visitors to prospective clients and in turn
Increase their sales volume and business revenue.
What more of a success is required by an ecommerce site? And all these are provided by Instagram marketing, if done properly.
A preface of Instagram
In order to make sure that you do Instagram marketing just as the way you should, you must follow the definitive guide so that you can stay current with the marketing trends followed in 2019 and at the same time stay ahead of your competition.
To start with, you should know a little about Instagram and its background. This will help you to have a clear idea about the power of Instagram.
Instagram, essentially a photo and video sharing app, first came into existence way in 2010 and at that time it was just like any other social media channels that included selfies, pictures of petsand food and
Moving nine years ahead in 2019, Instagram has transformed from a simple photo and video sharing app to a powerful, effective and popular full-on marketing channel loved by all business owners, large or small.
Back then, Instagram came with the basic features. Looking now in 2019, you will be overwhelmed at the newest features that are included into the platform.
Features and functionality
In last We have published about 7 Tips to Grow your Selling on Instagram using Magento Store.
Talking about inclusion of features in the platform, last year alone Instagram has launched nearly a dozen of new tools for businesses including some of the most useful and effective ones such as:
Advanced Instagram analytics tool
Shoppable Instagram posts tool
Instagram Stories tool and
IGTV or Instagram Television, the new standalone video platform.
All these tools are extremely powerful and new ways to drive more traffic towards the site from this platform.
These tools and innovative features of Instagram will enable you in ways more than one such as:
Build a better presence on Instagram
Create a better impact on the viewers
Increase the rate of engagement amongst them and eventually
Raise the interest in them to click on the link on your profile bio to visit your site and know more about your business and product.
This is an essential feat to achieve for all businesses irrespective of its type. Whether it is education, ecommerce, media and publishing, it is essential to build a fan following as that will pay rich dividends for the marketing efforts.
for more information visit this: https://magecomp.com/blog/how-to-use-instagram-marketing-for-ecommerce-store/" |
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